How does the increase in rent affect the lighting industry (Photos)

Operating cost rent

On September 12, the National Development and Reform Commission released a message saying: According to the National Development and Reform Commission and the National Bureau of Statistics, in August 2007, the sales prices of homes in 70 large and medium-sized cities nationwide rose by 8.2% year-on-year. According to the data released by the National Development and Reform Commission, house prices in seven cities in June this year rose by 7.1% year-on-year, 6.4% year-on-year in May, and new homes rose by 5.3% in April. It can be seen that the domestic real estate market is still rising, and the increase is increasing. Housing prices have been rising, and the price of rents will inevitably rise. The operating costs of various industries in China will inevitably increase. Then, how much will the rent of dealers in China's lighting and lighting industry rise? What impact will it have on the entire industry? Focus on operating costs, pay attention to -




Historical background: shop rents have risen to today

From negligible to operating costs

"Rent", a seemingly inconspicuous phrase, but does not know the lifeline of the rise and fall of many businesses. In the reform and opening up, in the state that all kinds of production materials and living materials are still in short supply, the business profits of the merchants can be described as huge profits. In addition, there are still very few people who wake up at that time. Most people still have questions about their surnames or surnames. Therefore, they dare to openly operate businesses. Most people use their own existing ones. Facade management. Even if a few people rent the facade of others, the rent can only be paid quietly, and most of them are only a symbolic collection. Therefore, the retail cost of the store at that time was almost negligible for the merchants.

However, with the deepening of reform and opening up, when people no longer argue or contradict the surnames or surnames, shops not only become the usual scenery of the streets, but also the tools for urban residents to make a living, seek profits and even provide for the elderly. . As a result, in the early 1990s, there was a large-scale rise in retail rents, and the era of negligible retail costs was declared to be gone. Since then, shops have become an important tool for people to make profits, and on this basis, there have been various clusters of shops, that is, various professional cities often, rents have begun to become A cost of business operations. However, the rent during this period did not include too much water, and it was still at a simple, real price. In other words, it was only the retail rent that was unreasonably low in the past and returned to a fairly reasonable period.

The first round of rising Zhejiang merchants speculation caused the overall rent of shops to rise

Time has come to the mid-1990s. A group of Zhejiang merchants who used to walk in the countryside to complete the original accumulation, began to rent a large number of shops across the country, from dealers to business. This kind of business transfer is not very prominent at first. However, when the locals in the rental shop thought that they had made a big profit from the Zhejiang boss, the Zhejiang businessman who was known as the Eastern Jews suddenly realized that the shop itself was an investment tool that could quickly increase value. Therefore, they immediately formed a group and began to organize and purposefully speculate in shops, which directly led to the first round of real rent in the real rent of shops. The emergence of this situation has quickly promoted the birth of various professional markets. However, these professional markets, including the lighting market, have also become new tools for Zheshang investment to make money.

According to the past survey of this newspaper, more than 80% of the professional lighting market in China has been supported by Zhejiang lamp dealers when it was just completed. Up to now, the proportion of Zhejiang lamp dealers who continue to operate lamps has dropped by about 30%, and many Zhejiang lamp dealers who have left the lighting industry have become a speculative shop. Some Zheshangers simply hold groups around the country or pass Zhejiang. The Chamber of Commerce concentrated its strength and built a large number of local shopping malls in Zhejiang and Zhejiang Commercial Street, starting from the hype of a single shop.

The second round was driven by the trend of real estate

By 1997, when the state no longer implemented the housing distribution system for administrative institutions, it announced the arrival of China's real estate boom. In the past, when the houses that seemed to be unimportant in the life of urban residents became commodities overnight, the price of houses has been rising silently. In 2003 and 2004, this trend became more and more obvious with the formation of a number of powerful real estate companies. In 2005, the prices of new homes in Beijing, Shanghai, Guangzhou, and Shenzhen began to rise rapidly. Today, national housing prices have more than doubled since 2005. House prices have risen, and the rent of shops on the “one ship” has also risen more than rationally, which has directly led to a substantial increase in retail rents.


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